Digital innovation has led to several technological advances, born in the minds of innovative entrepreneurs who go on to bring their ideas to life. With an increasing number of us online, both socially and professionally, cybersecurity is an issue that affects us all, consumers and entrepreneurs alike. How can you protect yourself? What information do you need to safely reap the benefits of our digitally innovative world? Today, Promoting Enterprise looks into the development of fraud detection systems, accessible cybersecurity and remote incident response platforms.
The tendency for people to be creatures of habit is being put to good use in the cybersecurity industry, thanks to new identification software that uses typical login times and locations, keystroke dynamics and in-app behaviour to verify if someone is who they say they are. It’s one of a series of innovations being developed by European businesses keen to claim their share of a growing cybersecurity market. Analysts predict that global spending in cybersecurity will be well over EUR 100 billion a year by 2021, yet according to a 2016 report despite being the most trusted area globally when it comes to data security and privacy, the European industry is only growing 6% annually, compared to growth of 8 % for the market as a whole.
One of the aims of the European Cyber Security Organisation (ECSO) – the association implementing a cybersecurity public-private partnership set up by the EU in 2016 – is to create connections between industry players, national public authorities and users of cybersecurity solutions to identify priorities and increase collaboration in research and innovation. That connection – particularly between providers and end-users – is crucial if Europe is to grow the industry and take its place in the market. European businesses such as Czech-based cybersecurity firm ThreatMark (advanced fraud-detection systems developer) and German cybersecurity company Applied Security (apsec), could benefit from this connection which could manifest as business-to-business platforms and direct interactions between SMEs and potential clients.
With the development of the cybersecurity industry, there are still three areas to be addressed:
- Cybersecurity tools need to be considered as integral parts of computer systems. EU funded projects like CyberWiz, where users set up a model IT network and carry out various kinds of simulated attacks, allow for system development whilst exposing weak points and giving an overview of the network security.
- Skilled technical experts are important for the overall success of the industry, but especially in the small- and medium-sized sector. According to chief executive of Secon Cyber Security UK Robert Gupta, ‘In general, there is a lack of the right skills and when you are recruiting, technical experts in cybersecurity are very hard to come by’.
- The costs of implementing cybersecurity. Between the costly search for experts, their employment and the implementation and upkeep of a security system, many smaller businesses simply cannot afford this integral part of their online presence. However, EU funded project ConnectProtect could be the answer; a remote incident-response platform helping small- and medium-sized businesses to combat attacks and security threats – at a more reasonable cost. Through such a system and economies of scale for cybersecurity software licences, the total cost of security could come down dramatically for small businesses – perhaps by as much as 75 % per member of staff.
For more information: https://horizon-magazine.eu
Digital innovation is a key theme for this year’s SME Assembly 2017 taking place in Estonia, so stay tuned for more digital innovation content right here on Promoting Enterprise.
If you liked this have a read of: 2017 and beyond: How digital innovation will impact the world
Digital innovation, one of the themes of the SME Assembly 2017, is by far the biggest influencer, changing the way we do just about everything, from shopping to communication to running a business. Recently Gartner, Inc., revealed its top predictions for IT organisations and users for 2017 and beyond, focusing on three fundamental effects of continued digital innovation: experience and engagement, business innovation, and the secondary effects that result from increased digital capabilities.
- Augmented Reality
- By 2020, 100 million consumers will shop in augmented reality.
- Web Browsing
- By 2020, 30 percent of web browsing sessions will be done without a screen.
- Mobile App Abandonment
- By 2019, 20 percent of brands will abandon their mobile apps.
- Knowledge Algorithms
- By 2020, algorithms will positively alter the behavior of more than 1 billion global workers.
- Blockchain Technology
- By 2022, a blockchain-based business will be worth $10 billion.
- Digital Giants
- By 2021, 20 percent of all activities an individual engages in will involve at least one of the top-seven digital giants.
- Digital Innovation Costs
- Through 2019, every $1 enterprises invest in innovation will require an additional $7 in core execution.
- Internet of Things Data Demands
- Through 2020, Internet of Things will increase data center storage demand by less than 3 percent.
- Internet of Things Savings
- By 2022, Internet of Things will save consumers and businesses $1 trillion a year in maintenance, services and consumables.
- Health Care Costs
- By 2020, 40 percent of employees can cut their health care costs by wearing a fitness tracker.
Interested in Digital Innovation? Curious about what lies in store for 2017 and beyond? Find out more about the predictions and where digital innovation is set to take us in 2017…
By Karen Márquez, CEO and Founder of Infantium
I write these lines from Boston, after a massive snowfall! Since we were featured as a SoS company, lots of good things have happened. Infantium uses brain-inspired computing to personalize learning of children (Neuroscience, machine learning and AI).
2014 was a promising one for Infantium. In summer, we were awarded with a scholarship (global impact competition) to attend the GSP at Singularity University (founded by Google) at NASA headquarters in Mountain View. It’s one of the most selective in the world, and among thousands of applications, 80 leaders and technology entrepreneurs from 35 countries are selected to analyze the major technological advances transforming the world.
In two decades, the people living in big cities will grow by two billion. This shift will put tremendous stress on healthcare, housing, education and other critical resources. The great transformation yet to come cannot be managed by political or economic tools, but with technological innovations. The mission of Singularity is identifying leaders and groundbreaking changing technologies that can impact the life of at least 1 billion of people.
So it is such a honor to be recognized as game-changers that can impact society through cognitive systems.
Reverse engineering the brain and Machine learning used by Infantium can really make the difference in transforming education. Education is the only way of changing human being’s lives; to fight against poverty and reach equality globally. It will be one of the important topics for humanity in the coming years: understanding the principles of human intelligence, understanding how the brain performs essential functions, and emulating those functions can mean a tool to emulate natural learning in people, overcoming the huge challenge of dropouts and frustration.
The second big news is that we made it into phase 2 of the SME instrument (EU’s Horizon2020), being the only educational Project for this phase. Exponential technologies will bring the issue in which large parts of the economy –most of them current students in K-12 -are underemployed, unemployed or unemployable, with machines replacing specific tasks and no marketable skills, acquired mostly through obsolete educational systems. Education is a pillar for the future of Europe, ensuring essential skills in a future where traditional curriculum will be far from enough. With the grant, Infantium will incorporate biometric feedback, computer vision and contextual data in our brain-inspired system to help children develop critical skills adapted to cognitive abilities, not based on curriculum-based demands.
Karen Márquez is the CEO and co-founder of Infantium, a multi-awarded start-up based on cognitive learning for young children using brain science and cognitive technology, selected as one of the 12 best start-ups of the EU by the European Commission (Tech All Stars). Karen has been awarded as MIT Young innovator under 35, with special mention as social innovator of the year, Google’s and NASA’s Singularity university global impact tech, and entrepreneur of the year by the professional Association of Computer Engineers (Catalonia, Spain).