Tag Archives: motivation

Tales from the European Week of Sport: The European Sport Village

Now that it has all come to an end, we have so much to share with you!

In Brussels – where the official opening of the Week took place on 7 September – a European Sport Village was set up. Why? Well… knowing that 59% of Europeans never or seldom exercise or play sport, we decided to work with partners to create a local, fun, and accessible environment where people of all ages and walks of life could easily engage in sport. The European Sport Village offered people a great opportunity to try out different sports and get inspired by the multiple benefits sport can provide! From football to pony riding, families, young adults, colleagues, seniors and tourists had the opportunity to try out about ten different activities.

brussels, 7 Sept. 2015. Photos www.vivianhertz.be
brussels, 7 Sept. 2015. Photos www.vivianhertz.be

A tent was set up in the village by the European Commission to share information about the Week and physical activity facts and figures in Europe. Visitors were also invited to commit to be more active by signing the call for action (have YOU signed yet?) and fun goodies were handed out.
But that’s not all! About 10 exhibition stands were set up by our Partners to inform the public about their work to fight physical inactivity and introduce initiatives that promote social inclusion through sport.

Another great addition to the Week was that a few of our fantastic Ambassadors, including Paula Radcliffe, Clarence Seedorf, Gerlinde Kaltenbrunner, Jean-Michel Saive and Joel Gonzalez participated in activities during either (or both) the Opening and the Flagship event. It was a blast!
Stay tuned, we’ll be sharing all the incredible outcomes of the Flagship event, including who won awards, what recommendations emerged out of the four workshops that took place and, of course, pictures of our fabulous Ambassadors.

#BeActive

Physical activity: What 8 of the world’s greatest minds had to say

Fasten your seat belts and put on your intellectual hats, we are taking a trip through time to share with you what some of the best minds have said about physical activity through the years:

“Lack of activity destroys the good condition of every human being, while movement and methodical physical exercise save it and preserve it.” Plato

”Without exercise, a good diet alone is not sufficient and eventually medical treatment will be needed.” ◊ Hippocrates

“It is exercise alone that supports the spirits, and keeps the mind in vigor.”Cicero

“In every school a gymnasium, or place for physical exercise, should be established for the children. This much-neglected provision is, in my opinion, the most important part of education, not only for the purpose of forming robust and healthy physiques, but even more for moral purposes.” Jean-Jacques Rousseau

“Those who do not find time for exercise will have to find time for illness.”Robert de Ferrers, First Earl of Derby

“How vain it is to sit down to write when you have not stood up to live! Methinks that the moment my legs begin to move my thoughts begin to flow…a thousand rills which have their rise in the sources of thought burst forth and fertilize my brain…only while we are in action is the circulation perfect.” Henry David Thoreau

“Not less than two hours a day should be devoted to exercise […]. The recipe […] is simple diet, exercise and the open air, be it’s state what it will; and we may venture to say that this recipe will give health and vigor to every other description.” Thomas Jefferson

“The doctor of the future will give no medicine, but instead will interest his patients in the care of the human frame, in diet, and in the cause and prevention of disease.” ◊ Thomas Edison

The value of sport and physical activity is no secret – our greatest minds have known for thousands of years how important it is to lead a healthy and fulfilled life. Now we all just need to work together to make sure we embody those values once again. #BeActive

Sport: Strengthening communities and supporting social inclusion

Let’s take a more serious tone for a moment, and discuss one of the major reasons we are promoting the European Week of Sport. We haven’t talked much about it so far in this blog, but it one that is a fundamental motivations behind much of our work: social inclusion.

Sport is a universal language, one that can be spoken by everyone, no matter their gender, religion, disability, age or income group. It has also been recognised by the United Nations, the World Bank, and many experts around the world as being a powerful tool with which to combat social exclusion, promote intercultural learning and reduce social tensions.

At this point (if you’ve been reading our blog!), most of you know the physical and mental benefits of sport – and how important it is to get European to #BeActive as early in life as possible. But another incredibly important reason to get children and youth involved in sport is that it helps them build strong values – self-discipline, respect for one’s opponent, fair play, teamwork and adherence to mutually agreed upon rules and structure. These values, which embody some of the best that sport has to offer, carry over into people’s everyday lives, into their homes and workplaces and more importantly into their community.

So you see, it’s a win-win for Europe and for Europeans if we can achieve the objectives of this campaign. Think about it: how many other things offer the innumerable benefits of sport? Healthy bodies, healthy minds, creativity, success, self-esteem, healthy economies, thriving communities, FUN…we could go on, but we think you get the idea.

Yes, we want to get Europeans moving, but this movement is about so much more than just that. Join us, we can’t do this without you. #BeActive

10 creative ways to enjoy the outdoors

Summertime should be filled with a variety of activities to enjoy the outdoors. We thought we’d share some creative ideas to jump start your motivation:

  • Have a #BeActive picnic: enjoy a meal with friends and family – but be sure to bring along a Frisbee or a ball to squeeze in some active fun!
  • Volunteer: whether you partake in a beach clean-up, plant trees or work in a community garden you’ll get more than just physical activity, you’ll also get karma points!
  • Plant a little garden: this is a great low impact way to #BeActive, and you can get your children to help you out.
  • Explore nearby woods: if you’re lucky you may stumble upon a berry patch, or interesting creatures (hopefully not the scary ones!)
  • Go shell collecting: spending the summer at the sea? Take the time to walk along the beach and collect shells!
  • Look to the stars: Looking for something romantic to do? Why start the night with a long walk and end it with some stargazing?
  • Sack race to the finish line: set up a sack race for the kids in your neighbourhood – a great, and active way to build a stronger sense of community. Fun is guaranteed!
  • Fly a kite: buy one or make your own, head to the beach and watch it glide!
  • Dance like no one’s watching: it’s festival season, get out there and enjoy the music, the crowd and the outdoors!
  • Build an outdoor play area: if you have a garden, consider setting a small space aside to build a sandbox, a treehouse or a garden patch for your kids to play in … let your ideas flow! It’s a great way to get you and the kids away from the screen.

Feeling inspired? Do you have any other creative ways to enjoy the outdoors? Share them with us! #BeActive

Top 10 reasons to #BeActive. Do you know them all?

Many people are motivated to engage in sport and physical activity by the prospect of weight loss and/or an increase in fitness levels. The truth is, there is so much more to be gained. Here are our top 10 reasons to #BeActive:

  1. Reduce your risk of heart disease, stroke, obesity, Type 2 diabetes, colon cancer and breast cancer. This is no joke – the top 10 killers in the 50 highest-income countries are all connected to lack of physical activity
  2. Strengthen your bones… Physical activity slows the loss of bone density that comes with age. This is particularly important for women, who are most likely to suffer from osteoporosis.
  3. Support lung function… By exercising regularly your body becomes better at loading, transporting and utilising oxygen. Breathe on.
  4. Energy supercharge… It may seem counter-intuitive, but if you are feeling tired all the time, try exercise. It helps boost energy levels and reduce fatigue.
  5. Don’t worry, be happy… You know that feeling you get after a workout, swim or long walk? That’s from the endorphins released through exercise, which create feelings of happiness and euphoria. Exercise can also help alleviate feelings of depression.
  6. Self-confidence boost… Studies have shown increased self-esteem in those who exercise regularly. It also turns out that if you exercise outdoors, you’ll get an even bigger boost.
  7. Your moment of ZenExercise reduces stress, anxiety and tension. Physical activity increases concentrations of norepinephrine, a chemical that can moderate the brain’s response to stress.
  8. Creativity surge… Physical activity has been shown to boost creativity for a few hours. So think about squeezing a workout in during your lunch break if you have an important creative project to work on in the afternoon.
  9. Sweet dreams Regular exercise helps you fall asleep faster and stay asleep longer – just don’t exercise too close to bedtime or the energy boost will keep you awake!
  10. Brain power Exercise sharpens your memory, concentration and brain power. Who doesn’t want a bit more of that?

So, you see, it’s about so much more than weight loss and a fit body. The benefits of participating in sport and physical activity are innumerable – and this is just the tip of the iceberg. Watch this space to find out more and join the #MyWeek #BeActive Challenge.