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Secrets of Success 2022 – 2023 33 Under 33 List: meet the first 4

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This year, in the spirit of the European Year of Youth and under the auspices of European SME Week, we have launched the new Secrets of Success 2022–2023: 33 Under 33 List. It aims to identify and promote 33 promising young entrepreneurs from across the 33 EU & COSME countries. In this post, we introduce you to four entrepreneurs from the list, who have been selected to participate in a Secrets of Success session at this year´s SME Assembly, which will take place on 28-30 November 2022 in Prague.

The 33 Under 33 List will shine a spotlight on a selection of successful young entrepreneurs, documenting their stories in an effort to inspire others to consider entrepreneurship as a career path.

A highlight of the initiative will be a Stories of Success: 33 Under 33 panel discussion at this year´s SME Assembly in Prague. The four selected entrepreneurs will participate in the session, which will take place at 12.00-13.00 on 29 November and can be followed online.

The purpose of the session is to showcase some of Europe’s best and brightest entrepreneurs, to encourage dreams of entrepreneurship and to celebrate the diversity of Europe’s businesses and businesspeople. The session brings together some creative minds from a new generation of young European entrepreneurs who are beacons of hope against a backdrop of uncertainty and crisis. At the session, we hope to achieve a better understanding of their motivations, the obstacles and opportunities they face, and their attitude towards success and the future of enterprise.

And so, in alphabetical order, the four entrepreneurs that will participate in the SME Assembly session and the first official announcements of this year´s 33 under 33 List are:

Kosima Kovar, Austria

Company: Founder of sgreening and Ada Growth both companies

Kosima is Austrian and has a Master of Arts in Business (Communication & Sustainability). Her heroes are everybody who fights to accomplish the 17 UN Sustainable Development Goals (SDGs). Kosima founded two companies (sgreening – a social & green marketing agency, and the female growth platform [Ada]) because she had the feeling that nobody was doing what needs to be done. She is sure that in every sector you can do something good and have a positive impact in this world.

Evi Oivanen, Finland

Company: CEO of Cuitu

Evi is an entrepreneur and a Master’s student at Turku School of Economics, in Finland. She is the co-founder and CEO of Cuitu, a start-up creating modern, urban-style accessories made of upcycled materials, such as cutting surplus from professional diving suit production. Evi is passionate about designing circular products and believes collaboration is the key to reducing leftover waste and building attractive, circular brands.

Marc Rovira, Spain

Company: Founder of Polaroo

Marc is from Spain and has a Master’s in Aerospace Engineering and a Master’s in Innovation and Entrepreneurship. His heroes are his parents and his entrepreneurial spirit comes from this dad’s insatiable willingness to learn and his mom’s passion for helping others. His start-up Polaroo has 10 employees and offers hyper-vertical recurrent expense software as a service (SaaS).

Marzio Schena, Luxembourg

Company: Founder of ANote Music

Marzio is from Italy and has an MSc Finance and BA in Economics and Finance from Bocconi University. His heroes are the US investor Ray Dalio and Winston Churchill and his mentor is his mother, who is always pushing him to be better. He puts his entrepreneurial spirit down to never taking ‘no’ for an answer. Although he is Italian, his company ANote Music, is registered in Luxembourg.
The session will be moderated by Bonifacio García Porras, Head of Unit for “Small and Medium Enterprises (SMEs)” in the European Commission’s Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs (DG GROW).

Make sure to join us at the SME Assembly 2022 to attend this session and to hear the latest insights on all matters related to Europe’s SMEs and entrepreneurs on topics ranging from digital transformation, the world of business, sustainable enterprises, upskilling, circular economy, helping SMEs adapt and thrive, and much more!

You can join the Assembly via this link and browse the full programme here.

SME Assembly 2022 — A Little Guide to Prague

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The SME Assembly 2022 is nearly here! In anticipation of this year’s event, we’ve listed some of the best things to see, buy, eat, and (of course) drink in the beautiful Czech capital.

What to See

Take a walk along the Royal Route to check out some of the city’s most dazzling sights. Although less than three kilometres in length, the Royal Route is home to such attractions as:

  • The Municipal House — A classic example of Art Nouveau architecture built in the early twentieth century. There’s so Mucha to see here (pardon the pun).
  • The Old Town Square — It might be old and square, but the people you’ll find here are anything but
  • The Astronomical Clock — We bet your watch doesn’t also show you the positions of the Sun, phases of the Moon, astronomical cycles, and Christian holidays (unless there’s a new Apple Watch we don’t know about).
  • Charles Bridge — Visit the oldest surviving bridge built over the Vlatva River for some very pretty views of the capital.
  • The St Vitus Cathedral — Prague’s largest church, which also houses an impressive array of holy relics.
  • Prague Castle — Prague’s most visited monument and the seat of the President of the Czech Republic (and here we are sitting on office chairs …)

What to Buy

Leave some room in your luggage, because there are loads of goodies you’ll want to bring back!

  • Bohemian crystal — There’s crystal, and there’s Bohemian crystal. As Sade would say, this. Is. No. Ordinary glass.
  • Bohemian garnets — A hallmark of royal Bohemian jewellery for centuries, these red stones are truly dazzling. Just make sure to request a certificate of authenticity before buying any, as there are quite a few fakes out there.
  • Oplatky — Wafers that melt in your mouth (but hopefully not in your suitcase)
  • Beer cosmetics — Guerlain, Schmerlain. Dose up on some vitamin B with all-natural cosmetics (as well as shampoos and shower gels) made of beer. Your skin will thank you.

What to Eat

You’ll also want to leave some room in your stomach. Don’t say you weren’t warned.

  • Chlebíček — Scrumptious open-faced sandwiches you can find just about anywhere
  • Koláče — Pastries, traditionally filled with poppy seeds or jam
  • Buchty — These sweet yeast dough buns are straight out of a Bohemian fairytale. Literally. Legend has it that the Bohemian dragon slayers of old would snack on these. If buchty was good enough for them, it’s good enough for us.
  • Svíčková — Whipped cream, cranberry sauce, and beef. It sounds like a recipe for disaster, but tastes heavenly. As far as Czech dishes go, it doesn’t get more iconic than this.

What to Drink

  • Beer — Obviously. A trip to Prague wouldn’t be a trip to Prague without the golden pilsners (named after the city of Pilsen) the Czech Republic is famous for. By all means, indulge in pints of Pilsner Urquell and other local brews; just do so responsibly. Otherwise, you might find yourself constantly asking your friends, like Steve Urkel (no relation), ’Did I do that!?’
  • Kofola — We’d love to buy the world a … Kofola! One sip is all it takes to see why this Communist-era take on Coca-Cola is still around.
  • Moravian wine — Pair a glass with some svíčková and watch the magic happen
  • Becherovka — The Czech are so secretive about the recipe of this herbal aperitif that only two people in the world know it at any given time. Have a sip and you’ll see why.

The SME Assembly 2022 kicks off in Prague on November 28. Although the Assembly is fully booked, you can livestream and participate in the event online via the SME Assembly app. Register here.

2022 SME Assembly — Award Categories

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There are only days to go before the SME Assembly 2022. Who will take home awards in Prague this year? Download the Promoting Enterprise app to livestream the ceremonies!

EEPA 2021 Grand Jury Prize winner

Amongst the highlights of every SME Assembly are the awards presented to entrepreneurs and other inspiring individuals from across Europe.

This year, three different categories of awards will be given to a number of winners:

  • The European Small and Mid-Cap Awards (November 29)
  • The European Enterprise Promotion Awards (November 29)
  • The Youth Essay Competition Award (November 30)

The European Small and Mid-Cap Awards

The SME Assembly 2022 will host the finals of the European Small and Mid-Cap Awards, which, since 2013, have been promoting best practices amongst SMEs and encouraging them to go public.

The European Enterprise Promotion Awards

The European Enterprise Promotion Awards (EEPA) recognise individuals promoting entrepreneurship at the local, regional, and national level. These awards are divided into six categories through national competitions; a European competition; and, finally, a consensus reached by EEPA jurors.

Click here to view this year’s shortlist.

The Youth Essay Competition Award

As always, the SME Assembly will host the Youth Essay Competition Award, which celebrates original business ideas by some of Europe’s brightest young minds. This year’s finalists — Danijel Bačan (Croatia), Cosmin-Alin Botoroga (Romania), and Viktória Vass (Hungary) — will present their essays live, after which members of the audience will vote for a winner.

Click here to read more about the finalists.

Download the Promoting Enterprise app to livestream the award ceremonies and other events at the SME Assembly 2022.

SME Assembly 2022 – A Sneak Peek at this Year’s Programme (Part 2)

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There are loads of incredible workshops to participate in at this year’s event, as well as two masterclasses. You can livestream them using the Promoting Enterprise app.

Aside from the awards to be presented, keynote speeches to be delivered, talks by renowned policymakers to be given, and Luc Soete’s Schumpeter ‘Innovation in Enterprise’ lecture, the SME Assembly 2022 will feature a host of educational workshops and masterclasses.


This year’s workshops will primarily deal with sustainability and the digital transformation. In these workshops, attendees will collaboratively learn about subjects like:

  • Technological ‘upskilling’
  • SMEs and carbon-neutrality
  • Circular economies
  • Green investing
  • The digital transformation

Workshops will also be offered in:

  • Female entrepreneurship
  • Regional industrialisation
  • Aerospace technology and data opportunities
  • SME financing

In addition, attendees will be able to learn from the success stories of young European entrepreneurs in the ‘33 Under 33’ workshop.


On November 29, a masterclass in sustainability (‘Supporting the Sustainable Transition’) will be held, as will one in which the key findings of an SME test project will be presented.

Discover the full programme here.

Download the Promoting Enterprise app to livestream this year’s workshops and masterclasses, as well as attend various webinars.

SME Assembly 2022 — Meet This Year’s Schumpeter Lecturer, Dr Luc Soete

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At each SME Assembly, a leading figure in European entrepreneurship delivers our Schumpeter ‘Innovation in Enterprise’ lecture. Meet Professor Luc Soete, Dean of the Brussels School of Governance (BSoG), VUB who, in just a few days, will be delivering this year’s lecture (which you can livestream via the Promoting Enterprise app).

The SME Assembly is excited to welcome Dr Luc Soete as this year’s Schumpeter lecturer. Dr Soete — who will speak about innovation in enterprise on the first day of the SME Assembly 2022 (November 28 – 30) — is the former Rector Magnificus of Maastricht University and the current dean of the Brussels School of Governance. Outside Europe, he has taught at leading institutions such as Stanford University.

An internationally acclaimed economist, Dr Soete has written numerous book chapters, and articles. He has also received numerous awards, including a Maastricht School of Management Honorary Fellow Award (2002); Commandeur in de Kroonorde (2007); and a Doctor Honoris Causa from the University of Ghent (2010).

Dr Soete’s research focuses on innovation and technology and policy and measurement-related issues surrounding both.

In addition to his work in academia, Dr Soete is a member of the European Commission’s Economic and Social Impact of Research (ESIR) expert group and a co-chair of the Scientific Committee of the Commission’s Joint Research Centre (JRC).

Read more about Dr Soete and follow up on the online event downloading the Promoting Enterprise app, via which you can livestream his lecture as well as other presentations and events.

SME Assembly 2022 — A Sneak Peek at this Year’s Programme (Part 1)

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The countdown to Europe’s premier SME event has begun! This year’s edition of the SME Assembly will take place between November 28 and 30 in Prague. Here’s a glimpse of what’s in store for those attending in person (and online!).

The SME Assembly 2022 will be hosted by actress Lejla Abbasová (Prince Caspian) and will be packed with educational workshops, masterclasses, webinars, networking opportunities, and inspiring presentations by key European figures in entrepreneurship and innovation. Numerous awards will also be presented throughout the three-day-long event in the picturesque Czech capital.

To kick-off the SME Assembly 2022, attendees will be treated to a tour of the headquarters of the European Space Agency for the Space Programme (EUSPA). Later that day, Professor Luc Soete, Dean of the Brussels School of Governance (BSoG), VUB will deliver the Schumpeter ‘Innovation in Enterprise’ lecture. Jozef Sikela, Minister of Industry and Trade of the Czech Republic, and Thierry Breton, Member of the European Commission for the Internal Market, will also deliver keynote speeches. Attendees can expect to hear from the European Commission’s Director for Strategy, Outi Slotboom, as well as other notable policymakers, on the final day of the event.

This year’s workshops and masterclasses will revolve around subjects like sustainability, digital transformation, and female entrepreneurship, amongst many others.

Throughout the event, the winners of the European Small and Mid-Cap Awards; European Enterprise Promotion Awards (EEPA); and the Youth Essay Competition will be announced. Attendees will also have the opportunity to network with one another during receptions, dinners, and breaks. All attendees both onsite and offline connect and network on the Promoting Enterprise app before, during and after the event.

This year’s event is fully booked. Download the Promoting Enterprise app to livestream and participate in the SME Assembly 2022 online.

SME Week Newsletter 2022: Issue #19

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Welcome to the latest edition of the SME Week Newsletter

The countdown has begun! Less than two weeks to go to this year’s SME Week and SME Assembly in Prague on 28-30 November 2022. Ahead of all the excitement of SME Week, in this month’s issue of our newsletter we bring you all the latest news from the European Enterprise Promotion Awards (EEPA), along with a reminder to download the SME Assembly app, to make sure that you get the most out of the SME Assembly 2022.

In addition to the EEPA Awards ceremony, the SME Assembly will also host the finals of this year’s Youth Essay Competition and in this issue, we will introduce you to this year’s three finalists.

We also take a look at how Europe’s food-based SMEs stand to benefit from the EU Code of Conduct on Responsible Food Business and Marketing Practices.

As always, we look forward to hearing from you too – so please share with us stories that you believe will be of interest to the wider SME community, along with your news and updates to be featured in an upcoming newsletter, or on the Promoting Enterprise News Portal.

We hope you enjoy the newsletter and look forward to meeting you in Prague and online at this year’s SME Assembly later in the month!



Make sure that you are also following us on TwitterFacebook and Instagram to stay in the loop!

Attend the SME Assembly online

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(Register Now)

Last chance to register now for the SME Assembly 2022

The SME Assembly is the most significant event for Europe’s SMEs and entrepreneurs, and those that support them. It focuses on how to make SME policy work on the ground, in order for Europe’s SMEs and entrepreneurs to thrive.

The SME Assembly 2022, along with the Small and Mid-Cap and European Enterprise Promotions Awards Ceremony will take place in Prague, Czech Republic and online from 28-30 November 2022.

The event will be hosted by the European Commission and the Czech Republic Presidency of the Council of the European Union. This year’s SME Assembly will focus on Europe’s enterprises of tomorrow: Sustainable. Resilient. Digital.

It is free to attend the SME Assembly online, so make sure to register and tune in!

Why attend?

Join the 3-day event to hear the latest insights on all matters related to Europe’s SMEs and entrepreneurs on topics ranging from digital transformation, world of business, sustainable enterprises, upskilling, circular economy, helping SMEs adapt and thrive and much more!

Discover the full programme here.

(Register Now)

What’s included?

  • Keynote session from Jozef Sikela, Minister of Industry and Trade of the Czech Republic and Thierry Breton, Member of the European Commission for the Internal Market.
  • Schumpeter ‘Innovation in Enterprise’ Lecture with Professor Luc Soete, Dean of the Brussels School of Governance (BSoG).
  • Over 90 expert speakers, and 23 sessions.
  • Networking opportunities with other participants on the app.
  • Live polls and Q&As.
  • Watch the sessions live or rewatch any which you missed out on.

How to attend the SME Assembly 2022 online?

It is free to attend the SME Assembly online, here’s the quick and easy steps you need to follow to attend online:

  1. Sign up to the SME Assembly Conference App here via Swapcard.
  2. Fill in your registration details and then click ‘Finish Registration’.
  3. You will then receive an email from SME Assembly 2022 (via Swapcard) – inviting you to finish the setup of your Swapcard account by creating your password and then clicking ‘Access the App”. Please check your junk inbox to make sure you have received it.
  4. Once your account is created on Swapcard, we recommend you to download the Swapcard app on your smart device.
  5. You can access the SME Assembly Conference App in Swapcard or you can access it on the browse via this link.
  6. Then join us online from 28 – 30 November 2022.

Already registered? Make sure to join the SME Assembly 2022 live on the app here.

SME Week Youth Essay Competition – meet the finalists!

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The standard of the submissions was very high in this year’s SME Week Youth Essay Competition, so our jury had a difficult task. Nevertheless, their deliberations have concluded and we can announce the three finalists that will be travelling to Prague later this month to attend the SME Assembly.

And so, without further ado, here are this year’s three YEC finalists:

  • Danijel Bačan
  • Cosmin-Alin Botoroga, and
  • Viktória Vass

Congratulations to the three finalists, we wish them the best of luck at the SME Assembly, where they will present their essays to over 500 delegates, after which the winning essay will be selected in a public vote. The essays of all the finalists will be promoted across the EU channels.

Check out the essays from Daniel, Cosmin-Alin and Viktoria and get ready to join us at the SME Assembly 2022 later this month, where you can vote for your favourite in this year’s Youth Essay Competition!

SME Assembly 2022

This year’s SME Assembly will take place in Prague, Czech Republic, and online from 28-30 November. Organised together with the Czech Presidency of the Council of the European Union, the SME Assembly will feature a mix of high-level panels, expert roundtables, interactive masterclasses and networking opportunities. In addition to learning who the YEC winner will be, we will also find out who will be the winners of this year´s European Enterprise Promotion Awards (EEPA). For an idea of what to expect at this year’s SME Assembly, check out the highlights from last year’s edition below.

Updates about the programme and speakers will be announced on the European Commission website, here on the Promoting enterprise news portal and also via Twitter, Facebook and Instagram, so make sure to check in regularly!

EEPA 2022 shortlist – Responsible and Inclusive Entrepreneurship

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At the beginning of October, we announced the shortlist of finalists for s year’s European Enterprise Promotion Awards (EEPA). Since then, we have taken a closer look at the shortlisted projects in each category. You have already had the opportunity to learn more about the projects in Category 1, Category 2, Category 3, Category 4 and Category 5; this time, we will take a look at the sixth and final category – Category 6: Responsible and Inclusive Entrepreneurship.

EEPA Category 6 aims to reward projects that create innovative approaches to promote socially and environmentally responsible business. The shortlisted projects in this category come from Ireland, France and Spain. We present them in alphabetical order below. Read on to find out more.

co:worx project – Ireland

Co:worx is an ambitious project that has been implemented by a group of local community volunteers with the support of local and national co-funders. The project involves the repurposing and transformation of a derelict bank building in a rural town, transforming it into a digital hub. Co:worx is an excellent example of voluntary groups collaborating with their local authority and state agencies to develop ambitious plans for their town. The project is creating economic opportunities and providing remote working infrastructure, helping to sustain the town into the future. Co:worx’ values align towards a common goal – the sustainable economic development and participation of rural areas in Europe’s future, while building confidence and creating innovation.

French Tech Tremplin – France 

The French Tech Mission is a unique movement bringing together startups, investors, policymakers and community builders. Its mission is to make France one of the greatest places in the world to launch and grow global companies that make sense for our future. Through the French Tech Tremplin programme, the French Tech Mission enables people removed from entrepreneurship to create a start-up, anywhere in France. The programme aims to identify French-speaking aspiring entrepreneurs from less privileged backgrounds and to welcome them into the French Tech ecosystem. It improves their chances of success through funding, training and mentorship. The initiative is designed to level the playing field by mimicking certain advantages these entrepreneurs would have had easier access to, had they come from more privileged backgrounds.

Innovatia 8.3 – Spain 

Innovatia 8.3 is the result of a collaboration between the University of Santiago de Compostela and the National Women’s Institute of Spain. The initiative has two key objectives – to promote the entrepreneurial spirit of women in the scientific-technological field and to create an intervention model that integrates the gender perspective in knowledge transfer processes and in the process of creating technology-based companies. Innovatia 8.3 is committed to promoting entrepreneurship and the business capacity of women in the scientific and technological sectors in all Spanish universities in order to eliminate the existing gender gap in these areas.

What’s next?

The winners of this year’s competition will be announced at the EEPA Awards Ceremony, to be held at the annual SME Assembly in Prague, Czech Republic, and online from 28 – 30th November. Places are limited at the forum, but you can download the Promoting Enterprise app, which will allow you to follow the event online and revolutionize your SME Week and SME Assembly experience with its many novel features.

We will be taking a closer look at the European shortlist in the other categories on the prompting Enterprise portal soon, so make sure to come back to the News Portal every week to learn more about each of the shortlisted projects that will be competing in the EEPA 2022 finals.

If you would like to find out more about the European Enterprise Promotion Awards, visit the European Commission website. For the latest updates, visit the Promoting Enterprise News Portal – we will let you know soon who the shortlisted projects in the other categories are so make sure to check in regularly, and don’t forget to follow us on TwitterFacebook and Instagram and subscribe to our newsletter.

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