EEPA 2020 Testimonial – Portugal Bike Value

We are back with another European Enterprise Promotion Awards (EEPA) winner testimonial! Last time we brought you the story of our ‘Improving the Business Environment’ winner BIND 4.0 from the Basque Country. Check it out, if you haven’t read it yet.

This time we take a bike ride to Portugal to meet with Portugal Bike Value, winner in the ‘Supporting the Internationalisation of Business’ category. Portugal Bike Value is working to support and promote the potential of the Portuguese bicycle industry, establishing it as a player in the European supply chain. It is also promoting Portugal as a destination for foreign investment in the area of soft mobility. The initiative’s efforts saw exports to more than 50 destinations increase from EUR 226 million in 2011 to EUR 402 million in 2019. By investing in cleaner technologies that have a reduced environmental footprint, Portugal Bike Value is also helping to support the European Green Deal.

How did you hear about the national competition and why did you decide to enter?

The first information we received was from AICEP, the Portuguese agency for investment and foreign trade. Then we looked for more details on the internet, where we received a lot of helpful information. The Commission website and News Portal were very informative and from the data we collected, we understood that Portugal Bike Value had a good chance of doing well.

How did you prepare your participation?

Preparations for participation were conducted almost completely internally, within the National Association of Two Wheel Industries (ABIMOTA), using two external consultants who have been involved in the Portugal Bike Value project from the very beginning. This means that it was quite easy to prepare for our EEPA participation.

What was it like to win the award?

First, it was a big surprise. Our job is to work on behalf of our associates, promoting the hardware and furniture sectors and, of course, two wheels and smooth mobility. Until that moment, we had no experience of participating in a contest like this. Later it made us think about the real value of Portugal Bike Value. After winning a prize like this, we could better understand the real value of our project.

How did winning the award impact your work?

First of all, as I said, it gave us a real perspective on the value of the project. Then, this victory gave us a major boost in terms of communication, both in Portugal and abroad. The EEPA awards are highly visible and boost the image of the participants.

Why should others join the EEPA? What advice would you give them?

In our experience, the best advice is – participate. As long as you have a solid, well-developed project, you can only win. The gains that you will receive in terms of experience and contacts with other projects are overwhelming. If you can reach the final, you will gain additional visibility and in the event of victory, then the return is massive.

What are your plans for the future?

The Portugal Bike Value project is concluding its cycle and, therefore, we are developing a new project, where we seek to deepen and build on the experience we have gained and, if possible, do even better.

Congratulations to Portugal Bike Value! Re-live their winning moment and make sure to keep up with their work and activities.

You can also catch up with the SME Assembly 2020 highlights:

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