After a first successful matchmaking session at the Genera fair, which took place in the beginning of March in Madrid, BBB turns its attention to the biggest trade fair on the African continent. Hosting thousands of visitors each other, AUW is known for a strong representation of EU companies at the event, hosting national pavilions for Denmark, the Netherlands, Germany, France, Belgium and Czech Republic.
Business Beyond Borders is a European Commission initiative to help EU businesses, in particular Small and Medium Enterprises (SMEs) and Clusters, operate internationally with the ultimate goal of increasing economic growth within and outside Europe. A series of matchmaking events are being organised to bring together SMEs and representatives from relevant clusters, with potential trading partners from Europe and abroad with the aim of assisting businesses to access new international markets.
Interested small and medium enterprises and clusters can now register for the matchmaking event here.
For further information about Business Beyond Borders, please visit their official website.