THE HAGUE – With an inspiring event in the Knights’ Hall in The Hague on April 24th, Ideas from Europe kicked off the joint development of shared purposes to take on global challenges. 12 inspiring entrepreneurs showcased their solutions that were an example of these purposes, shared not only by them, but also by the audience in the room, and people around the world that watched the event. Together they started a social conversation about the importance of our shared purposes.
Accompanied by impressive drumbeats from percussion artist Dario Rossi, who drummed away on only reclaimed materials, the crowd was immersed in quotes from some of the world’s greatest thinkers and a speech by Severn Suzuki emphasising the huge challenges humanity is facing.
State Secretary Mona Keijzer of Economic Affairs & Climate Policy opened Ideas from Europe with an inspiring address, saying that “there’s one source that never runs out – and that’s great ideas.” European Commissioner for SMEs Elżbieta Bieńkowska reiterated that message, saying that even though “the challenges that we are facing today in regards to the environment, energy, health and demography are enormous, we must treat them as opportunities.”
Watch the key note speeches below:
Great ideas alone are not enough. These have to become part of a shared purpose: a need for solutions that take on global challenges we all feel we need to enable to develop and scale up. The 12 shared purposes that were presented on stage resonated with the 500 European guests that attended Ideas from Europe in the Knights’ Hall and those that watched the show online.
Shared purposes – The audience favourite, and the global choice
After all innovators had presented their solutions, Ideas from Europe asked the audience which of these shared purposes were the most relevant to them. After voting three of the solutions emerged:
- Intelligent medicine – Micreos (The Netherlands)
Micreos develops the world’s first targeted antibacterial products, set to replace antibiotics. For the first time, we can kill only the unwanted bacteria — including antibiotic resistant strains — while leaving the beneficial bacteria intact.
- Prevent the extinction of species – ApisProtect (Ireland)
ApisProtect uses in-hive sensors, retrofitted into existing beehives, to unobtrusively monitor honey bee colonies. The collected data is gathered using mobile networks, machine learning techniques are applied, which extract valuable information about the condition, activities, and productivity levels of the bees.
- Eliminate food wastage – Too Good To Go (Denmark)
Too Good To Go is a smartphone application that helps restaurants and food sellers sell their surplus food instead of wasting it, thereby fighting food waste.
It does not stop here as Ideas from Europe take their question global, and ask the general public what shared purpose they feel is the most relevant from their perspective. To vote for your favourite solution, go to the Ideas from Europe website and leave your opinion. The global choice will be announced on July 6, during the SME Envoy week in Cyprus.
After the most relevant shared purpose is chosen, Ideas from Europe will create a Value Track around it. The Value Track method focuses on joint development by market parties such as government agencies, innovators, investors, companies, scientists and citizens. The main advantage of this method is that it helps make mutual dependencies transparent, allowing for collaboration and new agreements.
An immense success!
Shared purposes, innovative ideas to take on global challenges, valuable connections between innovators, market, finance and government, and the start of a global conversation about shared purposes. The second edition of Ideas from Europe was an immense success and the start of a long lasting campaign to take on global challenges!
Ideas from Europe are coming back to the SME Assembly, but this time with their semi-finals. During the SME Assembly on November 22, innovative entrepreneurs from across EU Member States will pitch their ideas for solutions to Global Challenges, with the aim of putting visionary entrepreneurs and their ideas under a European spotlight. After pitching the international jury will select the nine best innovators to compete in the finals in April 2018 in The Netherlands. The tenth finalist will be chosen via public vote, so be sure to attend the session at the Assembly or join us via the livestream to ensure your vote counts!
How does Ideas from Europe work?
Ideas from Europe is an independent foundation that believes in finding already existing solutions for current global challenges. How are these solutions found? Ideas from Europe looks across all the European Member States and organises national events and competitions to help select one representative per Member State. Once chosen these national winners go on to compete at the semi-finals, which will be held at the SME Assembly in Tallinn this year.
Who will be competing at the semi-finals in Tallinn?
So what kind of ideas can we expect to see? Have a look through the current list of semi-finalists below to get familiar with the pitches that will be seen and that you can vote on next month at the SME Assembly.
|Finland: Mightifier||Austria: RefugeesCode||Slovenia: AgiliCity|
|Croatia: Balmaris||Estonia: Hepta||Slovakia: Virtual Medicine|
|Cyprus: SyndeSeas||Sweden: Speak Up!||Denmark: ‘Too Good To Go’|
|Belgium: Bloomlife||Germany: Ichò-system||Czech Republic: Sensbar|
|Malta: EasyPeasyCoding||The Netherlands: Micreos|
Be sure to check the Ideas from Europe website for more updates to this list.
Interested in what a national final looks like? Watch the Dutch finals:
Read more about Ideas from Europe right here on the Promoting Enterprise Portal.