Navigation path

Left navigation

Additional tools

Tag ‘communication’

Empowerment through entrepreneurship – Meet guest contributor Daisy da Veiga

Tags: , , , , , , , , , , ,

Today Promoting Enterprise welcomes guest contributor Daisy da Veiga, a self-employed entrepreneur who balances motherhood, travel and family life alongside running her own business. Over the next few weeks Daisy will be giving insight into the life of an entrepreneur and how to best communicate your ideas effectively.

Hello everyone, my name is Daisy da Veiga and I live in Rotterdam.  I am 32 years old and a happy mom to Isaiah and wife of Mark. I am a self-employed entrepreneur in the empowerment sector since 2008.

With my enterprise Daisy da Veiga Coaching & Consultancy I get to empower people to make choices from the heart and live a victorious life. In 2007, after graduating with a Bachelor’s degree in International Communication Management, I read the book “The Secret” by Rhonda Byrne. I had felt stuck for a while because I could not find a job in the field of work I studied for. After reading this book I was triggered to use the insights gained and put them into action. I had learnt that we create our own reality with our thoughts. The first dream I realised through applying the Law of Attraction, was to work abroad, in Abu Dhabi as an international media consultant. This meant daily interaction with CEO’s and chairpersons of the biggest companies in Abu Dhabi. In the two following years, I fulfilled my second dream, which was to meet inspiring people, like the social rights activist Desmond Tutu, the football player Clarence Seedorf and life success coach Tony Robbins.

With the realisation that we have the power to create our own reality, I decided to dedicate my life to communicate this message to as many people as possible. I do this as a life coach, author, empowerment trainer, blogger, vlogger and motivational speaker.

My biggest success is the thousands of people I have positively impacted with my work over the years, and my biggest challenge is balancing motherhood and entrepreneurship. I’d like to spend all my time with both my son and my work.

One of the things I love to do is travel, as I believe that it is extremely important that I feel balanced between my social and professional life. I am very happy that I have found that balance, mainly due to my great husband.

My latest trip was to Lisbon in Portugal for an empowerment exchange project that I will tell you more about in the near future. In the video below I introduce myself, according to an introduction exercise we did on the first day of the project. Yes, sometimes I am a blue communicating Smurf!

Interested in Daisy and her work? Come back to Promoting Enterprise for her next post and be sure to visit her website for more information: http://www.daisydaveiga.com/

Thinking outside the innovation box

Tags: , , , ,

The surge in innovation triggered by the invention of the internet and the development of the worldwide web 20 years ago has, to put it bluntly, changed everything. Apps appear (and disappear) all the time as we seek to harness the power of a virtually free globalised communication system. There are apps to tell us how many kilometres we’ve run, jogged, walked; there are apps to monitor our health, apps that recognise wine labels and can tell us where to buy a bottle; there are even apps to tell us about apps.

business-2

Some of these apps will turn out to be useful, some will be a flash in the pan, and some will be game-changers … but so far none will tell you how to be successful in starting up a business and making it grow.

If the truth be told, although the internet has changed everything, everything has stayed the same. The challenges of starting and developing a business are the same now as they have always been. Whether you’re operating in the infotech world of apps or have developed a new medical procedure, if you want to monetise it then you need to answer one fundamental question: what are we going to sell, in what market, and at what price?

Although the question is simple, the answer is probably not because inherent in it is a business fundamental: can we sell enough of our product to generate sufficient cashflow to allow the business to survive? Let’s remember, without cashflow, the business will fail: it’s as harsh as that.

If your analysis shows that you’re unlikely to sell sufficient volume and you’re unable to market it at a sufficiently high price, then this suggests that you’re unlikely to be able to start up a company. But that’s not the end of it: if, in your opinion, the product or service is a genuine game-changer then, after establishing your intellectual copyright, you could market it on licence to one of the big players in the field and take royalties

The real business world is one of harsh reality. According to the Statistic Brain Research Institute for every 100 start-ups, 25 fail in the first year, 27 fail in the second year and 21 fail in the third year. That’s a staggering 73% failure rate over the first three years. The main reasons are: incompetence (particularly emotional pricing, taking too much from the business, non-payment of taxes, no knowledge of pricing, lack of planning, lack of knowledge of financing and no experience in record keeping) and lack of managerial experience (particularly poor credit granting practices and too rapid expansion).

Having invented a game-changing and innovative product, remember that starting up your own company is not necessarily the right answer. So consider sharing the risks and working with others to monetise your great idea.

  • Tags

  • RSS Promoting Enterprise

    • YEC 2022 – You have more time than you thought! September 26, 2022
      Want to know some good news? The deadline for submitting entries to the SME Week Youth Essay Competition 2022 is being extended to October 7! To the early birds who already submitted their applications – thank you and good luck during the selection process! The new deadline extension will give you the time you need to submit […]
      promotingenterprise
    • EEPA 2022 National winners – Responsible and Inclusive Entrepreneurship September 16, 2022
      We have already introduced you to the national winners in Category 1, Category 2, Category 3, Category 4 and Category 5 in this year’s European Enterprise Promotion Awards (EEPA). Now it is the turn of Category 6 – Responsible and Inclusive Entrepreneurship. In total, five projects were selected to advance to the European stage of […]
      promotingenterprise
    • The voice of experience: some advice from 2021 YEC winner Kristina Dimova September 14, 2022
      The deadline for participating in this year’s SME Week Youth Essay Competition is almost upon us. But don’t worry – you can still enter, so get writing and make sure to submit your entry by September 26. To inspire you, the YEC winners from 2018, 2019 and 2020 have already shared their top tips and […]
      promotingenterprise
    • EEPA 2022 National Winners – Categories 4 & 5 September 13, 2022
      We have already introduced you to the national winners in this year’s European Enterprise Promotion Awards (EEPA) that have made it to the next stage of the competition in EEPA Category 1, Category 2 and Category 3. Today, we are happy to announce the national winners in Category 4 – Supporting the Internationalisation of Business […]
      promotingenterprise
    • The voice of experience: 2019 YEC winner Radu Dumitrescu has some advice September 7, 2022
      As the September 26 deadline approaches for submitting an entry in this year’s SME Week Youth Essay Competition, on the Promoting Enterprise portal we have been speaking to previous winners to see what advice they have for this year’s participants. We have already heard from 2018 winner Marija Borg. This time it is the turn […]
      promotingenterprise
    • The voice of experience: some wise words from 2020 YEC winner Sabine Kerssens September 1, 2022
      We have already had some top tips from the winners of the 2018 editions of the SME Week Youth Essay Competition. Today, 2020 YEC winner Sabine Kerssens shares her wisdom, enabling this year’s entrants to benefit from her experience. If you are considering entering this year’s competition, perhaps Sabine can give you some inspiration, but […]
      promotingenterprise
    • Galatea, this summer’s chance for EU funding for smart ships, smart ports, smart shipyards and maritime surveillance September 1, 2022
      Galatea, which stands for “Grow and AcceLerate your smArt projecTs in nEw value chAins of the European Blue Economy” has launched a call for services related to blue growth, specifically for smart ships, smart ports, smart shipyards and maritime surveillance. Thanks to this project, which brings together the expertise of 7 ICT, Aerospace and Maritime clusters […]
      promotingenterprise
    • EEPA 2022 National Winners – Improving the Business Environment and Supporting the Digital Transition August 30, 2022
      We have already had a look at the shortlisted projects in Category 1 and Category 2 of this year’s European Enterprise Promotion Awards (EEPA). Today we introduce you to the EEPA national winners in Category 3 – Improving the Business Environment and Supporting the Digital Transition. From the total 176 projects that entered the national […]
      promotingenterprise
    • The voice of experience: some top tips from 2018 YEC winner Marija Borg August 26, 2022
      As the 26 September deadline for this year’s European SME Week Youth Essay Competition approaches, we asked 2018 winner Marija Elena Borg to share her advice with this year’s cohort and to give them the opportunity to benefit from her experience. You can also read about Marija’s own experience of the YEC here. Marija impressed […]
      promotingenterprise
    • EEPA 2022 – Investing in Entrepreneurial Skills August 24, 2022
      We have already introduced you to the national winners in Category 1 of this year’s European Enterprise Promotion Awards (EEPA) that have made it to the next stage of the competition. Today it is the turn of Category 2 – Investing in Entrepreneurial Skills. In total, 48 projects from this year’s 176 participating projects have […]
      promotingenterprise