Co-ordinator Catch Up

November

07

2014

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Each country participates in European SME Week in a way relevant to its own small and medium-sized enterprise community, so we interviewed Helena Moura, National Coordinator for Portugal, to find out more.

Helena-Moura-Portugal

How does the Week work in Portugal? Which organisations are involved?

Since 2009, IAPMEI, the Portuguese Agency for SME and Innovation has run SME Week in Portugal. The organisation has helped different organisations work together to execute and promote all aspects of SME Week.

How do you promote European SME Week?

  • We do a range of different things to promote SME Week in Portugal:
  • IAPMEI included information about SME Week in the Enterprise Europe Network in Portugal newsletter and the Enterprise Europe Network reaching 28,000 subscribers.
  • We announced SME Week at various conferences, seminars, meetings and sent personalised emails to a huge number of stakeholders.
  • We also have a permanent info desk where people can find out more about SME Week

What did you learn from last year’s events?

In order to get the best results, we regularly carry out interim assessments to make sure that we are always learning, so we can improve throughout the process.

And finally, what impact does European SME Week have in Portugal?

SME Week plays a crucial role in the work we do to promote SMEs in Portugal. It encourages key stakeholders and entrepreneurs to engage with and support SMEs. Portugal is one of the most active countries in promoting entrepreneurship and small business.