Here on the Promoting Enterprise News Portal we want to bring you stories from the pandemic, in particular the information that you, our Promoting Enterprise community, can benefit most from.
Previously we have brought you stories and examples like that of Catherine Lorent, a Belgian seamstress who started with acts of solidarity and then innovated and received national aid to keep her business going. We have also looked at tips on how to support small businesses as a consumer, measures for SMEs when the effects of the pandemic started to be felt, the ongoing support granted under the Commission Temporary Framework, and other Commission funded coronavirus projects.
Today on Promoting Enterprise we are looking at some initiatives that were launched in response to the pandemic in order to mobilise the brightest minds, bring innovators together with those in need of solutions and, most importantly, find solutions to ongoing issues caused by COVID-19. Read through the featured initiatives below and be sure to visit their websites to learn more about their work.
E-health at home COVID-19, The Netherlands
The COVID-19 outbreak has meant that healthcare providers have had to make an extra effort to care for people with vulnerable health conditions living at home. In the new situation of social distancing, it was necessary for the health providers to adjust or extend their care for this vulnerable group.
In order to support health care providers during the COVID-19 crisis, a temporary emergency fund was made available by the Dutch Ministry of Health, Welfare and Sport. This fund, executed by the Netherlands Enterprise Agency (RVO), supports health care providers in purchasing or leasing and implementing e-health applications to ensure continuity of care, in this case remote care or telecare. The 23 million-euro fund was opened twice between 26 March and 8 May and attracted more than 1700 applicants of which 460 were funded.
Find out more about the scheme here.
Corradino Correction Facility, Malta
Prisoners at the Corradino Correction Facility in Malta are helping to combat the outbreak of COVID-19 by producing masks and other personal protective equipment. These masks are being used by officers and residents of the facility and by other government entities. The Minister for Home Affairs, National Security and Law Enforcement in Malta expressed his gratitude for the initiative, and highlighted the importance of showing unity and solidarity. The administration of the facility said that despite the fact that prisoners have made mistakes in the past, they are now supporting society during such a difficult moment for the country.
Be sure to come back to the News Portal, and follow us on Twitter to stay up to date with the latest measures and new support granted under the Commission Temporary Framework or to learn about other initiatives in response to COVID-19.
We are back with part two of the first of our ‘COVID Stories’ which look at how companies and people have been affected by the current pandemic and how they have adapted to their new business environments.
In this interview Catherine Lorent, a Belgian micro SME owner who has used her sewing business to aid the medical sector and general public tells us what happened next and where she is now. If you haven’t already, catch up with part one of her story here. In her last interview Catherine explained how she started making masks and hospital blouses for the medical sector, and her experience in learning how to make masks and being able to source the correct fabric.
Today Catherine is telling us more about the business, the need to diversify, direct impacts due to COVID, expanding her new products to the general public and where she sees her business in future.
How have you diversified your business in response to COVID-19?
I started with the call for masks and blouses for the hospital staff, but once the demand from hospitals began to decrease (due to the arrival of medical grade masks), I found myself becoming less busy and not having as much work again, which was worrying. I looked into making other Personal Protective Equipment, specifically the plastic visors for the hospital staff as I knew there was a shortage, but unfortunately I was unable to source the correct materials.
It was at this point that the government guidelines for citizen mask-wearing began to become clearer, and I started receiving orders from the general public, the spokesperson for the Belgian Prime Minister and the office of the Secretary General of the European Commission. These orders led to my business slowly picking up again, and saw a slow transition from providing fabric masks only for the hospitals to taking private clients. I have been lucky as I have not had to inject personal funds into my business and have been supported by the government bridge scheme for entrepreneurs.
Diversification also happened with the way I get my products to my clients, which was a big problem during COVID specifically. There were times when it took up to 3 weeks for some of my clients to receive their masks in the post, which was simply not quick enough. To solve this, my son and I reached out to some cyclists to set up a delivery work, which now works to get the products to clients in a more reasonable timeframe. I cover the costs of the cyclists but some of them are volunteers that wanted to help me however they could.
What other effects has COVID-19 had on you and your business?
There is definitely a change in perception of my skills and industry. Prior to the beginning of this pandemic I did not feel as valued, and I think that in general my sector and my profession were not valued as much as they were a few decades ago. In general I think that manual labour is sometimes seen as ‘easy’, and that anyone can do it. The need for fabric masks highlighted our specific skillsets, and as a result people’s mentality has changed and I feel like my work is more appreciated.
With this appreciation I hope that there is another mentality shift towards valuing quality clothes, and investing in good pieces and repairing them over time to make them last. If a higher quality of clothes becomes the standard, then the value of repairing and tailoring them should also increase.
How do you see the future of your business?
I hope that I will not have to make so many masks! To date, I have made around 1600 in total. It is a product that I will continue to offer as there is a demand and a need, but I’m hoping that I will not have to make as many as I was producing at the beginning of the lockdown period. I’ve experimented with a few different models of masks now that it is a steady product that I offer, and I’m thinking about coming out with a summer collection!
I also hope that the outpouring of support for small businesses will continue and that people will value the SMEs in their community and take their business to them. It is important to champion entrepreneurs, and I think that one of the results of this pandemic is that people have discovered small businesses and want to support them however they can. In my case I was very moved by all the people wanting to offer their help to make me a website, help out with my social media, volunteer to help my business, and just showing their support for me and my work. Hopefully this kind of attitude continues in future.
It will also be great to see my clients again, and hopefully gain some new ones! The bigger contracts should also come back so that is something to look forward to as well. Overall I will continue to diversify my products, and perhaps transition my business back into a hobby in the future, we will just have to wait and see.
Have you got a COVID Story like Catherine’s to tell? Do you know an SME owner that has adapted to COVID-19 and wants to share their story? We would love to hear about it and feature it right here on the News Portal. Contact us at: email@example.com